In 2018, the Square Root team listened in on client, user, and prospect conversations to build empathy and a holistic view of their challenges. From those moments, we learned Field Managers face a sea of ever-changing priorities, with 83% sharing they believe performance would improve with better communication. So, we set out to create a new product in tandem with our users to help them prep for retailer communications. To help our efforts, we partnered with 16 diverse Field Managers at a large OEM for the pilot program of Visits.
“Visits builds accountability with the dealer to show them – Hey, we’ve got a partnership here, and we’re looking for ways to truly improve your business. Not just come in with items that are important to me or to corporate. We’re here for you and trying to build a successful operation together.”
District Manager, OEM Company