Symbiosis Needed Between Brands and Retailers

Symbiosis Needed Between Brands and Retailers

Symbiosis Needed Between Brands and Retailers BY: ZACH HEAD MAR. 6th, 2018 The trends of yesteryear are the realities of today, meaning brands and retailers now live in an era where digital affects the physical. Most brands operate their own ecommerce store, but...
Lessons Learned from the 2017 Holiday Shopping Season

Lessons Learned from the 2017 Holiday Shopping Season

Lessons Learned from the 2017 Holiday Shopping Season BY: LOGAN RORIGUEZ JAN. 4, 2018 The 2017 holiday shopping season was filled with opportunities for retail therapy. Big shopping events like the infamous Black Friday and more online oriented events like Amazon...
Digital Dominance Is Fundamentally Changing Retail Brands

Digital Dominance Is Fundamentally Changing Retail Brands

Digital Dominance Is Fundamentally Changing Retail Brands BY: MARY FEILD APRIL 26, 2017 Kenneth Cole recently announced the retailer will effectively close the great majority of its brick-and-mortar stores through 2017. For retailers, this move is less of a shock and...